Doretta Boehm


Title: Boss Lady
Contact: bettinasf@cs.com
Hometown: Sausalito, California

Q. Who is your fashion icon?
A. My staff. They are always fresh and innovative. After 20 years in the fashion industry, they are my constant inspiration.

Q. What do you think sets bettina. apart?
A. bettina has always been unique. It remains so because of our clean and modern aesthetic, our amazingly well-edited collections and our superior product knowledge. We know how our garments fit, we know what is modern and we know body type. We take great care to choose collections that have excellent value for the price, are investment-worthy and manufactured ethically. Our customer service is fantastic, and of course, there is the fact that our customers just look the best!

Q. What has been your favorite part about working at bettina.?
A. My favorite part is getting to tell everybody what to do.....mwahaha.